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At Generation Soaps, every soap bar, balm and cream starts with a simple truth: skincare should be gentle, natural and deeply nourishing.
Our story is one of family, healing herbs and a deep love for the land all handcrafted right here in the heart of Wisconsin. From our quiet walks in woods to blooming wildflowers nature continues to inspire everything we create.
Where Skincare Meets Family and Tradition
For me, nature has always felt like home. As a child, I found peace sitting quietly in the woods surrounded by trees and the stillness of the earth. That feeling of comfort and connection stayed with me. And for my family that connection took root in Menomonie, Wisconsin where winding trails and wild botanicals helped shape the way we care for our skin and for each other.
What began as a mother’s search for safe, effective skincare for our daughter soon turned into something much deeper. When she started experiencing sensitive skin issues, I turned to what I trusted most: the herbal remedies passed down through generations. Using honored practices and locally gathered herbs, I began crafting soaps, balms and oils that were simple, clean, and made with purpose.
And the best part? It worked. Her skin responded. That’s how Generation Soaps was born. Not just as a business, but as a heartfelt commitment to nourishing others naturally.
Skincare That Feels Like Self-Care
We believe that skincare isn’t just about what goes on your skin. It is about how it makes you feel. That a quiet moment with a calming balm or a bar of herbal infused soap can ground your spirit and give you a gentle pause in your day.
Our products are made with ingredients your skin understands like calendula, chamomile, comfrey and lavender. Plants that offer real healing without any harshness. No synthetics. No shortcuts. Just clean, wholesome ingredients that are safe for sensitive skin and gentle enough for the whole family.
Small-Batch Skincare with Purpose
Every bar of soap, every jar of cream and every herbal blend we make is handcrafted in small batches with great care. We use herbal-infused oils and skin-soothing botanicals that have been chosen for their calming properties because we believe you deserve skincare that feels as nourishing as it is natural. Whether you’re dealing with dryness, irritation, or just wanting a simple, plant-based routine, our products are made to support your skin from the inside out.
Walking the Herbal Skincare Path Together
At Generation Soaps, we hold close to our forever values: care, connection and continued learning. Whether you’re new to herbal skincare or already on your own plant-powered journey, we’re honored to walk alongside you. Because healthy, nourished skin shouldn’t be complicated. It should feel like something deeper. Something rooted. Something real.
Enjoy and explore our products and Herbal Notes on your own personal journey to healthy skincare.
